Meet The Team – ‘A Passion For Accessories’
Our accessories have really come in to a life of their own over the last season, we’ve extended some core product and added some new exciting lines! This week we caught up with our accessories buyer to give you an insight into what’s happening at Moss HQ & we threw some of our customers questions at her too!
What was your goal or target for the accessories department when you first arrived at Moss?
My initial ideas involved bringing in some colour and fashionability to the accessories ranges. We had been running several of our lines for a couple of seasons now and whilst I didn’t want to fix anything that wasn’t broken, I definitely saw potential to update certain pieces and to bring in a fresh new handwriting which would lift the collection overall.
Can our customers expect to see a change in the future of the accessories department in stores?
This year we have had fantastic growth on several of the non-clothing departments and in order to potentialize on that we are really concentrating on the visual merchandising of the new products in store. We have updated many of our in house brands with new packaging and are trying to make the accessories ranges in store really stand out using clever display methods and in house styling.
What can we expect to see in the AW12 collection?
Lots and lots of new exciting products! In September we will be launching a new range of £7 polyester pocket squares under the Ventuno brand. These are really vibrant in colour and are a cheap and easy way to update a plain coloured suit. Our range of nine designs include some oversized graphic prints such as hounds-tooth, tile prints and a black and white baroque print (which is actually my favourite!) We are also introducing some new cufflinks under the STG brand in polished enamel and gold which we hope will really lift the range and offer something different from our competitors.
Do you feel our collection has something for everybody?
I think so. We are very conscious that some of our customers have been loyal to us for years so we still want to cater to their tastes with our Dehavilland and Savoy Tailors Guild brands. The Ventuno and Blazer range targets our more fashion forward and contemporary customers and in terms of bringing in newness to the brands, this is probably where most of the potential lies.
What are your favourite pieces in our current collection?
I really like our floral printed casual shirts that arrived in stores about six weeks ago. Despite the UK having a pretty miserable summer so far weather wise, these shirts are a great way of adding a splash of fun to an outfit and can be dressed up with some smart skinny jeans for a night out.
What one accessory would you recommend to wear at a black tie event to stand out from the crowd?
A jazzy printed pocket handkerchief or bow tie. Bow ties are going to be huge this season and we have some really fab printed styles on Ventuno launching at the end of September. If you had to pick one office essential what would it be. A well fitting crisp double cuff white shirt. We have all of our key shirt styles in white across our in-house brands, offering a range of fits and finishes to cater for all occasions. It is a great blank canvas that can be smartly accessorized with a tie and cufflinks for the office, or dressed down with jeans or chinos for a smart-casual weekend look.