Distinctly British tailoring for men of good taste.

DISTINCTLY BRITISH TAILORING FOR MEN OF GOOD TASTE

• WORDS: C. STEWART

SHOP HARDY AMIES

Great style, no restrictions.

SPOTLIGHT ON: THE UNSTRUCTURED SUIT

GREAT STYLE, NO RESTRICTIONS

• WORDS: C. STEWART

SHOP UNSTRUCTURED SUITS

130 years of craftsmanship and world-class cloth.

Meet the brand: Lanificio F.lli Cerruti Dal 1881

130 YEARS OF CRAFTSMANSHIP AND WORLD-CLASS CLOTH

• WORDS: C. STEWART

SHOP LANIFICIO F.LLI CERRUTI DAL 1881

There’s a reason Italian cloth is considered the world’s finest.

We might be a British brand (and we’ll sing the praises of a heritage British tweed anytime), but our Italian neighbours really do know a thing or two about making exceptionally beautiful fabrics. It’s also true that Italian men have a certain style that’s envied the world over – take a look at the street style from the Pitti Uomo trade show to see what we mean.

So how can you get a little Italian style for yourself? We suggest cloth from Italy’s finest mills, finely tailored by us and finished with just a touch of Italian swagger. Here’s how:

Our take on Italian style: this bright blue windowpane suit is crafted from a super 110s worsted wool cloth we’ve sourced from Italy’s renowned Reda mill. It’s cut in our signature tailored fit but with a slightly more relaxed construction and softer shoulders for a little of that laidback elegance the Italians do so well.

Its 2.5 button design and softly rolled lapel are further signatures of Italian tailoring, designed to partly obscure the top button so that only the middle one is worn fastened. Any man worth his styling salt in Milan or Florence will wear his jacket like this – it’s all part of the delicate act of looking like they care, but never too much.

Achieve great style anywhere, anytime with the Moss 1851 travel blazer. Another example of the Reda mill’s fabric expertise; this time a lightweight, open-weave cloth made from pure wool that’s naturally resilient and crease-resistant. Cut in a tailored fit with a travel-friendly half lining, it’s finished with working 4-button cuffs, sewn on in ‘kissing’ style – just like the Italians do it.

Based in the foothills of Biella for almost 150 years, the Reda mill sources the finest wool from Australia and New Zealand, before turning it into world-class cloth using the traditional craftsmanship of local workers and cutting-edge technology. Here’s a look at what goes on inside its storied doors:

Impeccable style on the go? It’s easy with a Lanificio F.lli Cerruti Dal 1881 cloth iTravel suit.

Spun from breathable, pure wool with high-twisted yarns to deliver natural stretch and shape memory, it’s also got a special water and stain resistant coating. iTravel suits are cut in a softly constructed tailored fit and finished with typically Italian styling such as angled pockets and corozo nut buttons.

This one comes in a bright blue hue that’s well suited for a little Italian-style peacocking. What’s more, the 130-year-old mill dyes its cloths in their raw material form, so you can be sure its vibrant shade will go the distance.

Ermenegildo Zegna is arguably one of Italy’s finest mills, providing top-notch cloth to the world’s leading menswear designers. From selecting only the finest raw materials to finishing, it’s renowned for its commitment to quality, craftsmanship and innovation.

This bright blue twill suit is a prime example of the mill’s coveted cloth, spun from finest Australian wool for a superfine handle with a luxurious sheen. Much of Italian men’s style can be put down to enviable self-assurance – not the easiest thing to emulate if you don’t own it already, but in a suit this finely made you’ll look like you do.

And finally, if you’re looking for the very best, we present to you this broken stripe suit crafted from Zenga’s famed Trofeo quality cloth. This worsted fabric is made using superfine Australian Merino wool with long fibres, which produces finer yarns and a smooth, satin-like finish.

In short? A suit that feels as incredible as it looks. Save this one for when you need to wow at work.

LIVE LA DOLCE VITA

Got 24 hours to spend in Porto? Here’s how to make every one of them count.

We round off our 24-hour travel series by sending  Allan Edward Hinton to Portugal’s historic Porto. Although perhaps best known for its port wine, Porto’s also a major player in the textile industry, so it made sense to have Allan put his iTravel suit’s performance fabric through its paces around its medieval cobbled streets.

This is how he made the most of just 24 hours in Porto:

WHAT TO SEE

“I had never been to Porto as, like many others when thinking about Portugal, I’d been drawn to and then captivated by Lisbon and its charm, however, I’d always been curious to explore Portugal’s second largest city and to see what it had on offer.

“The variety of colourful tiles on buildings in Portugal seem to make everything photogenic but the intricate design in just blue and white on Porto’s main church (Igreja do Carmo) is simply stunning and Porto’s best example of Rococo architecture. Its side facade’s tiles take up a huge space which adds to the wow factor. When the bi-hourly vintage yellow tram passes by the front it feels like you’ve taken a step back in time.

“Next up, I’d recommend heading to the Ponto Luis Bridge. It’s huge (564 ft high) and industrial metal arch bridge that is designed by the same chap that made the Eiffel tower in Paris— so you can just imagine how grand it is too. There’s a path going across the top where you can get stunning views across down the city river valley and there’s a path lower down that leads to many restaurants and markets and musicians entertaining everyone that passes.”

WHERE TO EAT

Brunch

“With just 24 hours to experience Porto, I made sure I found time to try lots of popular local foods including the heavy and filling Francesinha (a Portuguese sandwich originally from Porto, made with bread, wet-cured ham, linguiça, fresh sausage like chipolata, steak or roast meat and covered with melted cheese and a hot, thick tomato and beer sauce) and of course Pastel de Nata’s — £1 from most bakeries.

“I chose to eat brunch at Zenith. It was Easter weekend so there was a long queue to eat here but it was certainly worth it. It’s most certainly the ‘in’ place right now. I had the Açai bowl to start and shared a stack of peanut butter pancakes with my travel buddy. This set us up nicely for a day of exploring.”

Dinner

“Cantina 32 had been on my radar for quite some time. I’d seen it listed as the place to dine in Porto across a number of articles online. The interior photos alone sold it to me but also the descriptions of the dishes. It’s a super stylistic, rustic and classy set on the picturesque Rua das Flores. The food is inventive and there are a number of tapas-style dishes so if you go with someone else you can share and indulge in different servings. We finished with the banana cheesecake on the recommendation of the waitress — I’m not sure I want to ruin the surprise but its served in a unique way with the filling in a flower pot with the chocolate crumble on the top to represent soil.

“I didn’t book but was super lucky to get a place on the sharing table. I highly recommend you plan in advance and reserve a table though so that you don’t miss out.”

WHERE TO DRINK

“You simply cannot come to Porto without trying the Port. I mean, the name of the city did influence the name of the drink after all. And what better way to experience it than hopping between breweries and taking a tour into one of the huge port cellars? That way you not only get to taste a variety of ports, but you get to delve into the history and learn all about the brewing processes too.

“The five cellars that you shouldn’t miss are Caves Ferreira, Cave’s Calem, Esapaço Porto Cruz, Caves Churchill and Caves Taylor. Some of these cellars are over 300 years old but renovated to incorporate museums, shops and other modern facilities, so you feel comfortable but at the same time get the sense of how the port was made all those years ago. Calem is one of the most popular and one of my favourites. We were lucky that the sun came out as we left so we got to sit in the sun on its terrace right on the waterfront.

“If later in the evening you’d like to check out the best cocktail bar in town head to the Cocktail Club and treat yourself to one of their fancy cocktails. I say ‘treat’, but it’s very reasonably priced if you’re used to London prices!”

WHERE TO STAY

“Hotel Teatro is Porto’s finest budget boutique hotel. Set in a theatre-filled patch of Porto, this hotel was made for the stage. Showy spotlights, an opulent use of black and gold, and cabinets of costumes make this is an exciting hotel fit for its location.

“My favourite part was the fact that it’s placed right in the middle of the three main districts so you’re never more than a 15-20 minute walk away from anything — Porto was actually a lot smaller than I imagined. It’s also very near the São Bento train station, so if you wanted to extend your stay in Portugal you’ve got the option to do some accessible out-of-town day trips.”

GO PLACES

Proving a short trip can also be a good one, here’s how to make the most of a flying visit to Stockholm.

Next stop on our travel series, blogger Allan Edward Hinton took on 24 hours in  Stockholm. He might have been short on time but thanks to his Lanificio F.lli Cerruti Dal 1881 iTravel suit he certainly wasn’t short on style. Made in Italy from pure wool with high-twisted yarns, it offers both natural stretch as well as a constant resistance to creases, while a technical finish means it’s also waterproof and stain resistant. In short? It’s perfectly suited to life on the go.

Here’s what he did in Stockholm:

WHAT TO SEE

“If you don’t know Stockholm, trust me when I say it will be one of the most beautiful and calm cities in Europe you’ll ever visit. The city itself is comprised of 14 islands, 50 bridges and is therefore surrounded by endless amounts of water and the air feels cold, crisp and fresh.

“When you’re short of time in Stockholm but have an appetite to get to know the city I recommend focussing on the islands of Södermalm and Gamla Stan. The former is the up-and-coming part of town where you will find the best coffee, bakeries and gift shops around.

“Gamla Stan, though, is top of my list of places to see. You should make this a priority, for sure. This part of own dates back to the 13th century and consists of medieval alleyways, cobblestone streets, and colourful, archaic architecture mostly in that Stockholm-yellow that you might be familiar with. There is a ton of Viking-based history to this small island and it was the locations of the infamous 1520s Stockholm Bloodbath

“My top tip is to get lost in the maze of streets but make sure you swing by Prästgaten, a beautiful and narrow yellow street. It’s so close to the more central and touristy streets yet somehow it’s always completely quiet.”

WHERE TO EAT

Lunch

“The Greasy Spoon is a vibrant all day breakfast-slash-American-diner-style cafe that helped introduce a whole new brunch movement into Stockholm’s restaurant scene. They’ve got the classic all-day breakfast, which I shamefully have to admit I went for (but really enjoyed and couldn’t resist as they had HP sauce in stock!). However, what’s great is that they offer an extensive choice of dishes and weekly specials that allow them to get creative and add themed and fusion dishes. I followed up my breakfast with the incredibly indulgent chocolate french toast with thick peppermint cream topping.”

Dinner

“Hobo is technically a hotel but a bit of research told me it was a hotspot to head to for dinner in Stockholm too. It’s described as low-key but with a cool vibe and attracts a young crowd. They have a pop-up shop rotating products from local creators and start-ups and it appears that they want to be seen as green and eco-friendly as you see a huge array of hanging plants as you enter. For the food on offer, they also only use local and organic ingredients, so bonus points there. I had the pork belly with fermented cabbage – delish.”

WHERE TO DRINK

“Just above the Hobo is another one-year-old venue (highlighting how quickly Stockholm’s bar and restaurant is improving so swiftly) called Tak bar. It’s got stunning rooftop views and we were lucky enough to get shed-loads of sun up here. Its outdoor space is actually huge and very spacious and I can imagine its vibe in summer is trebled.

“The cocktail list is inventive and exciting. I am a huge Negroni fan so went for this classic but with a Tak twist. The gin was replaced with Mezcal, which gave off an instant and enjoyable smokey taste, and the Campari was infused with chocolate, its sweet taste hitting you after you swallow. Stockholm can be quite pricey but the cocktails here were priced in line with what you’d normally expect to pay here. It was worth it for the view and feeling that we were experiencing something unique and new on the Stockholm scene.”

WHERE TO STAY

“I recommend the new Scandic hotel called Downtown Camper – just over the road from the dinner and drinks options above, in the heart of Stockholm. The entrance is wooden and has curves that give it the appearance of an urban skate park. In fact, there are longboards right in the middle of reception that guests can pick up and use at their own will. There’s also the option to get around town on bikes if you’re not feeling so brave.

“This hotel is great as it has a lot to offer all under one roof. Not just a great bar, out-of-office working spaces and a top restaurant, but there’s a huge noticeboard sharing what activities are on offer each day, like special DJ appearances, craft workshops, yoga sessions, film nights and motivational speaker spots. The bedrooms are filled with framed art, dark walls and tweed and checkered cushions, giving the rooms a modern masculine vibe. Stay here for sure if you can!”

GO PLACES

Paris could keep you busy for days, but if you’ve just got one, here’s what you should do.

In the second of our 24-hour travel series, travel blogger Allan Edward Hinton (@chaiwalla) shows us where he’d go and what he’d do on a whistle-stop trip to Paris.

There’s a lot to pack in, so we kitted him out in an iTravel suit by Italian brand Lanificio F.lli Cerruti Dal 1881. Breathable, creaseless, stain-resistant, water-repellent and crafted from 100% wool, it’s got everything you need to stay stylish from dawn ’til dusk without wasting time changing outfits. Because time is tight and so is your hand-baggage allowance.

Here’s what he got up to:

WHAT TO SEE

“Am I going to state the absolute obvious here? However, if it is your first time to this city it would be a crime not to take a trip to the Eiffel Tower. It’s so much bigger up close that you could imagine and it’s an event in itself climbing up the metallic stairs to get to the first viewpoint. The view from the top is unbeatable. It’s simply the highest point in Paris.

“We also circled the tower to get different perspectives of it and, as it’s just around the corner and to make your Eiffel Tower trip a bit different, I personally recommend walking to the nearby Pont de Bir-Hakeim bridge also known as the Inception bridge due to it being featured in the Hollywood film.

“Get lost walking around what feels like the real old town of Paris in Montmartre and the Sacre Cour. Cobbled streets and concrete steps leading to dramatic views at the Sacre Cour add to the excitement of scouring the area.”

WHERE TO EAT

Coffee

“There’s an abundance of places for coffee in Paris but I had always wanted to head to Merci. After a wander around Marais taking photos and doing a little shopping, this is a great place to recuperate, maybe even read a book. After you have re-energised you can head along to the library and there’s also a buzzing gift and furniture shop. I almost walked away with a vintage bedside light but resisted the splurge.

“If there’s time, head over to the famous Louvre museum and the Palais Royal. While here I popped into Kitsuné coffee to warm up. This is the best coffee in Paris serving specialty coffee right in the centre of Paris. There’s no need to head far out to the gentrified boroughs.”

Lunch

“Looking for the best burger in Paris? Look no further than Paris New York. Its colourful interior with palm trees, neon lights and pink flamingos is reminiscent of a diner taken straight out of Miami. Its minimalist menu has just six burgers but all with excellent french meat and fluffy homemade buns. Friendly servers make it all the more enjoyable.”

Dinner

“Set on the corner of a crossroad of cute streets in the trendy Marais district is Carbon, an exquisite new restaurant. As soon as I stepped inside and saw the wooded interior, dark marbled tables with huge mirrors adding more magic to the space, I took an abundance of photos. It’s such a nice place.

“The restaurant is Argentinian themed so there are a lot of meat options and you can be confident it’s going to be tasty.  The vegetables were the surprise for me, though. They’re roasted, seasoned thoroughly and damn tasty.”

WHERE TO DRINK

“Choose The Clown Bar for a well-earned drink. It’s in the Republique area beside the Marais and its cosy but quirky and contemporary yellow interior served us up a very decent French wine.”

WHERE TO STAY

“If I had the choice of where to stay in Paris it would be The Hoxton. It’s been on my to-go list since it opened in 2017 and it’s surely one of the coolest hotels in Paris. It’s at least the edgiest with its distinctive brand of contemporary chic set in a historic setting. The latter is an important part that adds to the romanticism of visiting this city.

“The hotel offers guests a choice of four room categories: Shoebox, Cosy, Roomy and Biggy. The rooms on the ground floor offer high ceilings and stand-alone bathtubs, while those on the top floor come with views of the Eiffel Tower.”

GO PLACES

If you’ve got 24 hours in Berlin, this is how to spend them.

Time is tight in the city and the day-to-day is stressful, so when the chance comes to get away, you’ve got to make the most of it. Even a fly-in, fly-out business trip presents an opportunity to squeeze in a little downtime, but you’re going to need an outfit that can go the distance.

The kit to do it in? The iTravel suit. Its pure wool cloth comes from Italy’s prestigious Lanificio F.lli Cerruti Dal 1881 mill and has been woven with a high twist yarn to offer natural resistance to creasing, while a special finishing makes it waterproof and stain resistant. In other words, it’s the ideal companion for life lived on the move.

With that in mind, we sent travel blogger Allan Edward Hinton (@chaiwalla) to put the iTravel suit to the test over 24 hours in Germany’s capital. Here’s his guide to the best spots around town to make the most of those free moments before, during or after work trips.

WHAT TO SEE

“When I discovered I was heading to Berlin, a city with fascinating history, I knew if I had time to spare the first landmark I’d want to see would be the Brandenburg Gate; an 18th-century neoclassical monument that went on to form part of the divide between East and West Berlin after the Second World War. It’s such a grand and imposing structure you can’t avoid being mightily impressed.

“The gate is also just a short walk from the unmissable Jewish memorial site and if you book in advance you can get a place in line for the giant spiralling glass dome of the historic Reichstag.I also walked over to the Seigesäule (the victory column) and for a couple of euros I climbed the winding steps to the top, caught my breath and got an amazing view over Berlin with the Tiergarden (a huge park similar to Hampstead Heath) below. This micro-walking tour was all done within a few hours and I didn’t have to take public transport once.

“If you’re feeling adventurous, Berlin also has its own version of London’s Boris bikes and you can whizz around exploring the park. There’s even a section facing the zoo where you can get a glimpse of some wild animals. Finish that off in German style at the Cafe am Neuen See biergarten; paddle boat hire on the lake optional (and depending on how many tankards of Bier vom Fass you’ve had).”

WHERE TO EAT

Brunch

“Roamers is a true hidden gem set in the up-and-coming neighbourhood of Neukölln. It’s a small place but it’s busy and atmospheric and the interior looks like something straight out of a Kinfolk magazine with a southern American twist. Plants and cacti adorn the tables and hang from the ceiling, and there’s lots of exposed dark wood and interesting vintage Americana ornaments on the walls. The food is the star though, presented elaborately on trays. You can’t help but want to take a photo. I went for poached eggs and avocado on toast and my friend had the full works with a hearty farmer’s breakfast.”

Lunch 

“Perhaps you’ve seen the staircase of my second option already on Instagram? The House of Small Wonders could have the most photographed interior of Berlin! It’s pretty stunning, I have to be honest. It’s located in central Berlin just off Friedrichstrasse and to get there you have to walk between impressive bold East German architecture. Once you’re in the front doors, though, the place is very warm and inviting with the seating area up the glorious staircase. Surprisingly, the menu was a Japanese-American fusion all-day breakfast theme. I wasn’t too brave with my choice and went for the potato gratin. It was dripping with cheese and thoroughly delicious and kind of perfect for a cold winter’s day.”

Dinner

“Shiso Burger is an innovative and novel concoction of two of my favourite things: burgers and Korean food. The flavours are intense but mouthwatering and for just £2 more I upgraded my beef to Wagyu. This place is apparently loved by the masses in Berlin and I can totally understand why. I highly recommend it if you’re looking something fun, delicious and a little different.”

WHERE TO DRINK

“If you’re on the lookout for a bar that has a view over the city, Monkey Bar should be top of your list. Not only do you get a view as far as the eye can see but the bar overlooks the local zoo — thus the name — and you’ll be able to make a long checklist of all the different kinds of animals that you spot.

“The bar is modern and brightly coloured, but has kept the Berlin lounge vibe going by having different cosy and comfy locations where you can relax and unwind. There’s an outside terrace to get some fresh air on the hotter days and it would be a great spot to watch the sun go down. The cocktail menu is focussed on traditionally recognised creations but presented with colourful touches and there are also other options such as beer and wine.”

WHERE TO STAY

“25 Hours Hotel right in the heart of West Berlin is, in their words, “wild like the jungle, multifaceted like the city” and is a funky hotel set in a former 1950s highrise building with playful interior design by Werner Aisslinger. Bicycles hang from the ceiling, walls are littered with eye-catching slogans and illustrations, and the public areas have hip furnishings. The rooms are not huge but are packed with personality, envious views and tons of exposed concrete.

“I recommend the Michelberger for its style and value for money. Bang on-trend rooms are available for as little as £65. It’s is over on the east side of Berlin and just a stone’s throw from the East Side Gallery (worth checking out if you want to see a large stretch of the original Berlin wall that stands intact and covered in Instagram-worthy graffiti) and the impressive Oberbaum Bridge. Rooms are individually designed and filled with Berlin-style vintage furniture. There’s also a courtyard that doubles as a beer garden and the bar stays open all night – there’s a hearty breakfast available if you manage to stay up all night.”

GO PLACES

Man about town Joey London takes us through 24 hours in his namesake city.

As a lifestyle blogger, Joey London’s feed is full of shots of him on his travels, but what does he get up to when he’s back on home turf? We asked the born-and-bred Tottenham boy to share what 24 hours might look like if he hit up his favourite spots around the capital.

MORNING

One place that always blows my mind with their new menus is Riding House Cafe, just off Oxford Street. Unreal for brunches, this is somewhere where I would take my mate for a catch-up or somewhere I’d take a client to impress them.

My recommendation: Booking in advance is key for getting a good seat and not queuing up, as it can get busy. You have to try the sweets on the brunch menu. The French toast is to die for! It’s also definitely worth getting one of the fresh juices.

Ridinghouse.cafe

AFTERNOON

One thing I love about London is that there are so many places to eat, you’ll never be stuck on choices when you are peckish. The places I’ve picked for this guide are based on my favourite cuisines but also convenience. The one for me that will always be a winner is Busaba Eathai, a super reliable Thai restaurant that always hits the spot! Perfect for a mid-shopping stop-off, you can be sat down and served within 15 minutes.

My recommendation: Don’t be shy on the sides at Busaba – get yourself some matchstick wings and Chinese broccoli, those are my favourites.

Busaba.com

EVENING

Another one of my favourites, and probably one of the most reliable is The Hoxton. With one in Shoreditch and one in Holborn, you’ll probably be within 30 minutes of one of them and they are both great. The Hoxton is actually a hotel, but does amazing dinner and drinks on the weekends when it starts getting a bit more lively, with great cocktails and live djs to get you right in the mood to head out after.

My recommendation: You’ve got to try either their bloody Mary, spicy margarita or whiskey sour, always my go-to drinks when I’m at The Hoxton.

Thehoxton.com

NIGHT

The Ned! As sister to the Soho House group, this is almost the London City/banker boy version of Soho house, which is actually so much fun on a Friday and Saturday. It’s got a 1920s New York feel and can get super lively on the weekends with live bands situated right in the middle of the various bars. They also do amazing cocktails. It’s not the cheapest of places but definitely a great pit stop if you are out around that area.

My recommendation: Get yourself booked in for a night’s stay here and just spend a day and night exploring the grounds, with seven restaurants and loads of bars to choose from. Finish the night by grabbing yourself a cocktail and chilling by the rooftop pool overlooking the London skyline!

Thened.com

City life moves fast, so you need clothes that can keep up.

A lot can happen in a day. From the moment you get up to whatever time you clock off, you’re expected to put in an all-day performance. We believe wearing the right kit is half the battle.

That’s why our 24-hour collection is tailored from technical fabrics with high-spec details that work as hard as you do. Our tech-packed essentials are built for comfort, utility and, of course, style, so you can get on with powering through your day.

Get out the house in record time. Keep cool when the pressure’s on. Brush off a sudden downpour. Bounce back from never-ending meetings. Sprint for the last train home.

It’s all in a day’s work and nothing’s going to slow you down.

TAKE ON YOUR DAY