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Celebrating over 150 years as the market leader in formal dresswear hire, Moss Bros Hire is a brand steeped in a magnificent heritage. As the only real instant hire retailer on the high street, Moss Bros Hire departments can be found within all Moss and selected Savoy Taylors Guild departments, commanding 25% share of the hire market.

Moss Bros Hire has widespread recognition and loyalty, serving customers at every key stage of their lives. Customers range from prom goers to groomsmen and the Who’s Who of business and celebrity including Richard Branson, Anthony Hopkins, Tom Jones and Neil Diamond who all frequent the stores.

Due to the nature of the hire service, customers naturally require repeat visits,which generates high traffic to the stores. The Regent Street’s Moss Bros has attracted over 45,000 customer visits in the last year.

Moss Bros Hire has a long established relationship with Royal Ascot, giving the business royal credentials. The partnership is in its seventh successful year of working together. Its exclusive partnership as the official morning wear partners for Ascot Racecourse began as Moss Bros Hire is the authority in dressing men for formal occasions with over 100 years experience and naturally, the two came together. The Royal Ascot Collection, a luxury range of morning wear and accessories, soon became exclusively only available at Moss Bros Hire departments around the country.

Morning wear is increasing in popularity year on year at Royal Ascot. Demand was the highest recorded in the history of the business in 2008 and Moss Bros Hire continues to be the number one choice for men looking for formal wear. Traditionally, a strict requirement for patrons in the Royal Enclosure, evidence suggests that although it isn’t obligatory, even racegoers in the main grandstand are increasingly observing etiquette rules and wishing to dress up for the day. As a result, Moss Bros Hire has ordered thousands more Royal Ascot Collection suits to meet demands of the event.

About the Moss Bros Group

Established in 1851, the Moss Bros Group has been synonymous with quality and value in fine suits and clothing for men for well over a century. The Group’s unparalleled reputation in formal menswear and unrivalled commitment to customer service sets it apart in a world that demands only the best.

A distinguished heritage is the cornerstone of Moss Bros suits for men, a dynamic and forward-looking organization, with over 157 stores nationwide, which spans such internationally renowned suit and menswear designers such as Ventuno 21, Blazer, Calvin Klein, Hugo Boss, Lanificio F.LLI Cerruti, Full Circle, Peter Werth, DKNY, Lambretta and Daniel Hechter.. In the UK, generations of style-conscious customers will know and trust our suits Moss Bros, Moss and Moss Bros Hire, Savoy Taylors Guild and Cecil Gee

The Royal Ascot Collection

An ultra-lightweight morning suit crafted in luxurious pure new wool. It has been especially designed for the British summer, allowing the wearer to stay cool when the sun shines but provides warmth if the temperature cools. The traditional black morning coat is lined in royal blue satin and has the distinctive Royal Ascot logo embroidered on the inside pocket. Worn with pinstripe trousers and waistcoats in dove grey or gold, traditionally referred to as buff. The collection also includes an expanded range of silk ties for the more fashion forward customer.

Etiquette Rules

• The black morning suit is considered de rigueur at Royal Ascot, although a grey morning suit is acceptable.

• The suit must be a three-piece, comprising waistcoat, tailcoat and pinstripe trousers.

• A top hat is obligatory in the Royal Enclosure and must be worn at all times.

• Ties not cravats are a must.

• Cravats really stand out as the wrong choice at Royal Ascot. Wear a tightly knotted tie instead.

• Keep ties simple and smart – a splash of colour will complement your suit and lift the entire look.

• Ties are an opportunity to display individuality and personality but don’t over do it or you’ll look like the Mad Hatter at his tea party!

• Keep it simple with a white shirt – it will work with any tie and waistcoat combinations. Equally a gently shaded one is just as appropriate.

• Ensure you show at least an inch of shirt cuff below the coat sleeve as it balances out the crispness of the shirt at the neckline and contrasts with the dark morning suit for a fabulously smart combination.

• Whatever you do, don’t display your shirt beneath the waistcoat!

• Although the tradition for waistcoats is for dove grey, or biscuit brown, coloured waistcoats are much more acceptable than brazen patterns.

• Always leave the bottom button undone. Remember this little rhyme when it comes to doing up buttons: always for the top, sometimes for the middle, never the bottom.

• Coordinate with your partner’s outfit and you’ll look the perfect match!

• Avoid stuffing hankies into breast pockets, they should be neatly folded and pressed. Always opt for silk..a cotton one simply won’t do!Socks should be grey or black. Coloured socks are no longer considered eccentric, they just tend to look a little cheesy.

• Don’t let your outfit down with scuffed shoes. Give them a good polish until you can see your reflection in them!

Dont miss out! Only an hour and a half left to claim an extra 10% off of our new Moss 1851 luxury collection. This includes our mens luxury cotton shirts, mens pure wool suits, harris tweed iphone, ipad and kindle cases and pure silk hanks.

Use discount code ‘Moss1851’ at the checkout. Ends 11am Monday 26th of November.

Moss Bros Group Plc, the UK’s No.1 branded suit specialist, is today pleased to announce the launch of Moss Bespoke with the opening of a flagship store on Blomfield Street, in the heart of the City of London near Liverpool Street station. Building on over 150 year’s of experience Moss Bespoke will be a new concept in men’s tailoring with a focus on customisation and personalisation.

Moss Bespoke tailors, will use Apple technology to capture clients’ measurements, choice of cloth and finishing details to help them create their perfect suit – the experience is tailored entirely by the customer. Orders will be sent at a touch of a button directly to be made up. Customers will also be able to track the progress of their suit and reorder online, in the second phase of the launch.

Prices will be starting from £250 and range upwards to £500, with a turnaround time of four to five weeks from fitting to delivery.
Brian Brick, Chief Executive, commented:

“We are delighted to bring this new take on tailoring to the market. At the heart of Moss Bespoke is the concept of customisation that caters to a new generation of customer to suit their personality and style. Moss Bros continue to lead the way in men’s formalwear within the UK, and with Moss Bespoke we will extend our offering to our current customers and our brand and market appeal to a wide range of new customers.”

Multi branded suit supplier, Moss, has been dressing an array of celebrities in its contemporary fashion label, Ventuno 21, with sales of the brand doubling from last year.

The Ventuno 21 collection, owned by the Moss Bros Group is available exclusively in Moss’ 120 stores nationwide and makes up 20% of the business with stars such as boy band JLS and pop singer Lemar all wearing the label.

The young fashion brand, which offers dress wear, suiting, shirts and accessories across its range, prides itself with its slim fit contemporary cuts, daring designs and fashion forward fabrics across the collection. Moss offers three Ventuno 21 dinner suits in black and grey as well as six styles of suiting from charcoal, navy, black, silver and bronze slim cut pieces with narrower lapels, shorter jackets and sheen fabrics from £129.

Leading men’s suit specialist, Moss, has seen a 20% lift in sales, following the introduction of an array of new bigger and smaller sizes in store for men of all shapes, sizes and ages. The multi branded suit specialist, is now extending its reach of large and smaller sizes throughout all of its stores, now stocking suits from size 34 short to 54 long, shirts from 13 ½ inch to 20 inch collars and trousers from 28 short to 46 long.

The new collection also includes a new ‘Back to College’ range, for young men needing a suit for school or college or a first suit for job interviews and office work. Offers available with this range include two free shirts with a slim fit Ventuno 21 suit for £109 or a Dehavilland suit for £109 with two free shirts.

The small and large size range and ‘Back to College’ range are also available at moss.co.uk where customers are able to claim a 50% discount with a student code.

Moss, part of the long established Moss Bros Group, has 120 stores nationwide and has been selling men’s branded suits since 1851.

The new sized suits, which will also include separates, include a range of different brands, colours and styles from fashion brands Ventuno 21, Blazer, Daniel Hechter, Dehavilland, Cerutti, and Savoy Taylors Guild and launches in store this August.

Senior suit buyer for the Moss Bros Group, Scott Williams, said: “We are delighted to have introduced such a vast range of sizes to fit all shapes of men in our store, in particular the ‘Back to College’ range which targets our younger customers. The increase in sales proves that men are getting bigger and that there is a demand for suits for younger men and here at Moss, we are keen to accommodate that.”

Offers available to customers in store from the range include a single breasted modern classic cut Dehavilland suit in navy, grey and black stripes for £179 and a contemporary Daniel Hechter single breasted two button suit with a notch lapel for £199.